My name’s Brandon Wensing and I am a Digital Marketing and Analytics professional with over 15 years of experience both in-house and agency. I’ve had the pleasure of working with a variety of B2C and B2B clients, from small to enterprise level.

Professional Experience

With a foundation in marketing analytics, I helped businesses across many sectors (home and garden, education, ecommerce, healthcare and more).

In 2010 I started at DaBrian Marketing Group in Reading, PA, where I learned a great deal about web analytics and its application to many different industries.

In 2013 I joined the Seer Interactive team in Philadelphia as one of the first full time members of their Analytics division. Over the course of 4 years I had the opportunity to do amazing work alongside talented colleagues on the SEO and Paid Search teams.

In 2017 I joined the internal marketing team of a Pennsylvania-based home building products company that manages multiple product brands. There I created holistic data-driven views of marketing and sales performance across all brands, creating measurement and report methodologies to support decision making.

Analytics & Digital Marketing Experience

My core background is digital marketing analytics, with experience across the full stack:

• Measurement Strategy, Deployment, & Tagging

• Google Tag Manager Setup and Management

• Reporting and Data Viz using GA, Tableau, and Looker Studio

Analytics is the intersection of all marketing strategies, which has allowed me to also gain experience across SEO, Paid and Email methodologies as well. I have managed countless conversion tracking deployments, SEO monitoring and technical SEO fixes (markup, page speed, etc.).